An annual cricket match has boosted the Conwy county economy by nearly £250,000.

Last year’s County Championship Match between Glamorgan v Sussex played at Colwyn Bay Cricket Club at the end of August generated #248,000 for the surrounding area.

More than 3500 cricket fans attended the match across the three days - 1000 on day one, nearly 900 on the second, and more than 700 on day three.

It is estimated the event generated about £150,000 for nearby hotels and bed and breakfasts while fans spent £98,000 on food, drink, and shopping in the area.

The figures were released by the Conwy County Borough Council (CCBC), one of the event sponsors, following an economic evaluation to calculate the value to the area.

Conwy County Borough Council is again hosting the event with Colwyn Bay Cricket Club in late August and early September this year when Glamorgan will play Warwickshire.

Cllr Louise Emery, Cabinet Member for Economic Development, said, “Events like these are vital in making sure Conwy county continues to flourish as a tourist destination.

"Conwy is now one of the leading counties in the UK for tourism and events. With the sporting events at Stadiwm Zip World, the Rally, and the World Shore Angling Championships in October 2018, Conwy is building a sporting portfolio of events we can be proud of.

"But these events also help boost the economy, and I’m sure businesses in Rhos-on-Sea and the surrounding area will be glad of annual events like the cricket, which brings so many people to the area, many of whom stay to enjoy the area’s wealth of tourist attractions, pubs, restaurants, and shops.”

A survey completed by 94 cricket fans revealed over 44% of fans at last year’s event had travelled from England and around 41% from Wales outside Conwy.

Glamorgan vs Warwickshire will take place at Colwyn Bay Cricket Club in Rhos-on-Sea between August 29th and September 1st, 2018. For more information contact 02920 419 311 or visit www.glamorgancricket.com.