Major redevelopment works are underway at Venue Cymru.

The project, costing around £3million, is set to increase the flexibility of the conference spaces at the Llandudno venue making the facilities more appropriate for holding large national and international events.

The redevelopment works will include the creation of a 180sq metre conference/studio room - which will act as a multi-purpose space with sprung floor that can be used for performances and rehearsals as well as conference meetings.

Demountable petition being installed in the Main Hall, allowing the 700sq metre space to be split in two, increasing flexibility.

Reconfiguration of the ground-floor Orme Suite – which will link up the conference atrium and the theatre foyer, allowing Venue Cymru to use the function room without patrons losing access through the building. The Orme Suite will also have improved bar and catering facilities

The redevelopment works will also see the reconfiguration of back of house service spaces, along with the addition of a new service lift and stairwell; and a new glazed front wall on the promenade front.

Conwy County Borough Council’s Cabinet Member for Economic Development, cllr Louise Emery, said: "It’s great to see the project actually starting.

"The new layout and additional meeting spaces will enable the centre to attract a wider variety of clients and more bookings is more business for the local economy.”

Venue Cymru General Manager, Sarah Ecob, said: “We are delighted that we have been able to secure funding to enhance the building, which will help us to attract even more events to Llandudno in the future.”

The redevelopment programme has been carefully planned to work around the existing conference and theatre bookings in order to minimise disruption to patrons. Works are set to be completed by summer 2019.

Funding for the project has come through the Tourism Attractor Destinations Programme, a Visit Wales led programme, and has been supported by additional funding from Welsh Government and Conwy County Borough Council.

Venue Cymru currently generates £33.5million in economic benefits to the region, per annum, supporting more than 600 jobs in the area.

Venue Cymru’s conference centre attracts major national associations ranging from leading Trade Unions, political parties, religious and faith groups and scientific organisations.

The building is also very popular as a location for televised events including sport tournaments such as Ladbroke’s Players Championship Final snooker, BBC1’s ‘Question Time’ and Junior Eurovision for S4C.