A SEAFRONT hotel which has been under family ownership for the past 21 years has been sold. 

The St Kilda Hotel, on Llandudno's promenade, dates back to 1854. The 60-room establishment has been acquired by The Inn Collection Group (ICG). The Newcastle-based operator now has three sites in Wales; the Swallow Falls Hotel in Betws-y-Coed and The Bull in Beaumaris.

The hotel was sold for an undisclosed sum.

Sean Donkin, managing director of The Inn Collection Group, said: “We are absolutely delighted to be bringing The St Kilda Hotel into our pubs with rooms family and continue our expansion into Wales.

“What sets The Inn Collection Group aside is the exceptional locations of our trading environments and their beautiful outdoor localities and The St Kilda is a perfect match.

“It’s of the correct size to enhance our presence in the area and we’re thrilled to be having it join our existing coastal properties that delight guests in the North East, North Yorkshire and the Lake District.

“We are passionate about investing in unique sites like the St Kilda and making them special places to eat, drink, sleep and explore from and we’re looking forward to it being part of our new chapter as part of the community fabric here in North Wales.”

The acquisition was completed on a confidential basis via Tom O’Malley, associate director – Hotels at Christie & Co.

Tom said: “I’ve been in contact with the owners of St Kilda for a few years, yet we never felt the market was right to sell. However, having now worked with The Inn Collection Group on several deals and understanding what they are after, I knew it would be the perfect fit for their growing estate and approached them confidentially.

“I’m delighted that the deal went through successfully and look forward to working with the group on future acquisitions.”

Edinburgh-based commercial law firm Burness Paull provided legal advice on the transaction, while Neil Hart at Newcastle-upon-Tyne based Bradley Hall advised on pre-acquisition diligence.