THE FAMOUS Llandudno Pier has been named the Attraction of the Year at a prestigious awards ceremony.

The landmark claimed the prize at the Corporate LiveWire Innovation & Excellence Awards.

The awards celebrate the success and achievements of leading professionals and companies for being results driven, service focused and taken an innovative approach to demonstrating exceptional business performance.

The pier was assessed on how the team have harnessed more effective processes, products, or ideas in order to transform their industry for the better,  increase profits, and/or offer a more successful service. 


Llandudno Pier's Happy Valley entrance set for huge refurb

Llandudno Pier comes 'close second' in UK Pier of the Year awards!

Owned and operated by Tir Prince Leisure Group, the Grade II listed Victorian pier is the longest in Wales (at around 700 metres) and was first opened in 1877.

It recently came second in the annual UK Pier of the Year awards, coming narrowly close to first place behind Cromer Pier.

The pier has undergone significant maintenance and refurbishment in the past months, and just unveiled a huge project to refurbish the Happy Valley entrance.

A spokesperson for Llandudno Pier said of the award: "We are pleased to announce we have won in the category - Attraction of the Year 2024.

"Thank you to everyone's continued support."